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Blackberry is selling, but will it win over iPhone and Android users? | PhoneRenew Google+

Blackberry is selling, but will it win over iPhone and Android users?

Written by on March 29, 2013 in Uncategorized - No comments

Blackberry is selling, but it has a long way to go to win over customers, especially those who are
potentially new to the OS coming from Apple or Android smartphones. Blackberry shipped 6 million smartphones in the last quarter, 1 million of those having the new BlackBerry 10 operating system.

As referenced by USA Today:

The launch of the Z10 is key to BlackBerry, as it hopes to regain momentum in the highly competitive smartphone industry. The company says it will ratchet up marketing for BlackBerry 10 devices by 50% during the first quarter of its upcoming fiscal year.  An “aggressive” marketing campaign in the U.S. will prove crucial for BlackBerry, says IDC analyst Ramon Llamas, as new smartphones such as Samsung’s Galaxy S4 and the HTC One make their debuts later this spring. “Time is going to be working against BlackBerry in the coming weeks,” says Llamas.

Will Blackberry be able to hold it’s own against the likes of Samsung and Apple for Smartphone buyers?  Only time will tell but for now it appears that they are off to a strong, and profitable start.

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